WAERK; A DEFINITION AS WELL AS A PROFESSIONAL APPROACH TO OUR WORK AS VISUAL COMMUNICATORS /

EVERY IMAGE ECLIPSED IS A ONE OF A KIND STAND ALONE PIECE. ELEGANTLY CONSTRUCTED TO EXPRESS THAT EXACT POWER AND VIBE WHICH BUILT EVERY BRAND AND MAKE IT STAND OUT.

FULL CREATIVE PRODUCTION - PHOTOGRAPHY - VIDEO - CREATIVE DIRECTION STRATEGY - CAMPAIGNS - CONCEPT DEVELOPMENT - BRAND STORYTELLING CONTENT DEVELOPMENT - LOGO AND VISUALS - BRAND IDENTITY - GRAPHICS AND PRINTS - BOOKS AND CATALOGUES - ART BUYING - STYLING - REBRANDING - AI CREATIONS

/ WHAT WE DO /

WELCOME TO WAERK STUDIO, A CREATIVE AGENCY DEDICATED TO THE INTERSECTION OF FASHION, LIFESTYLE, INTERIORS AND ART. 

WE SPECIALISE IN EMPOWERING BUSINESSES TO THRIVE IN COMPETITIVE MARKETS BY LEVERAGING RELEVANT, ENGAGING AND VALUE BUILDING VISUAL STORYTELLING. AS WELL AS IMPLEMENT STRATEGIC MARKETING CAMPAIGNS AND TARGETED BRANDING NARRATIVES AND CONTENT. 

WE CONTINUOUSLY CHALLENGE CONVENTIONS AND PUSH BOUNDARIES WHEN SHAPING PERCEPTIONS THROUGH THE LENS OF CREATIVITY. CONTINUOUSLY INTERPRETING CURRENT TRENDS; YOUTH CULTURE, CONSUMER BEHAVIOUR AND GENERAL LIFESTYLE ASPECTS WHEN TRANSFORMING A CLIENTS VISION INTO RELEVANT VISUALS.

OUR STYLE IS INTUITIVE, MINIMAL AND ARTISTIC AND ALWAYS ALIGN CLOSELY  WITH CLIENTS BRAND IDENTITY AND UNIQUE NEEDS. IDENTIFYING GROWTH OPPORTUNITIES AND DEVELOPING TAILORED STRATEGIES THAT DRIVE TANGIBLE RESULTS.

WAERK STUDIO WAS ESTABLISHED BY MARKETER AND PHOTOGRAPHER SARAH PAASCHBURG WITH THE AIM OF JOINING FORCES  WITH THE BEST VISUAL AND CREATIVE MINDS. WITH MORE THAN 20 YEARS OF EXPERIENCE IN THE FASHION AND LIFESTYLE INDUSTRY SHE HAS DEVELOPED A GREAT UNDERSTANDING OF HOW TO BRAND, DIFFERENTIATE AND HELP  BRANDS AND BUSINESSES TO ACHIEVE THEIR OBJECTIVES, GREATER VISIBILITY AND ACTUALITY.